Our Story

Make Momentum.TM

Mission

To make an impact by meaningfully advancing our clients’ businesses, our people’s individual careers, and our communities.

Vision

To be the agency that always finds a way to create opportunity and impact.

Every brand story we tell. Every media strategy conceived. Every tenth of a point in market share painstakingly won for our clients…We position it all for even more growth. That’s the nature of Momentum—it intensifies. It rallies people. It generates its own power.

That’s how we’ve built client relationships that have lasted decades—something unheard of in the business of advertising and marketing.

It’s also how we shape our culture and define our values:

Choose optimism

Opportunity is what you make it out to be. We make ours out of positive energy.

Practice perspective

Acting with empathy, acceptance, and inclusion unleashes all kinds of potential.

Be frank, be friendly

Transparency and respect are the cornerstone of every interaction.

Live courageously

We thrive on boldness in our clients, our ideas, our partners, and ourselves.

Capabilities

Generalize in perspective.
Specialize in results.
Learn More

Our People

H/Lers are from some of the most diverse, culturally dynamic places in America and around the world, offering unexpected perspectives and exciting opportunities in every engagement.

We aren’t just based here. We’re made here—growing and changing with the communities where we live and work, giving back as much as we can, and drawing our influences and talents from them in everything we do.

H/L Partners office map

Patrick Napoli

Production Designer

Patrick

Napoli

Production Designer

Jayce Brayboy

Junior Business Insights Analyst

Jayce

Brayboy

Junior Business Insights Analyst

Trey Curtola

Chairman

Trey

Curtola

Chairman

Michael Ramirez

Senior VP / Media Director

Michael

Ramirez

Senior VP / Media Director

Sally Zhang

Associate Producer

Sally

Zhang

Associate Producer

Chris Cronin

Senior VP / Managing Director

Chris

Cronin

Senior VP / Managing Director

Laiken Cussimanio

Account Executive

Laiken

Cussimanio

Account Executive

Grey Rosado

Senior Editor

Grey

Rosado

Senior Editor

Crystal Sawyer

Executive VP / Managing Partner

Crystal

Sawyer

Executive VP / Managing Partner

Andrea Alfano

CEO

Andrea

Alfano

CEO

Travis Brown

Paid Social Media Manager

Travis

Brown

Paid Social Media Manager

Tyler Martin

Senior VP / Managing Director

Tyler

Martin

Senior VP / Managing Director

Joe Mach

Associate Director, Ad Ops

Joe

Mach

Associate Director, Ad Ops

Mark Suarez

Senior VP / Managing Director

Mark

Suarez

Senior VP / Managing Director

Omar Gutierrez

Paid Social Media Specialist

Omar

Gutierrez

Paid Social Media Specialist

Mike Castillo

Senior VP / Managing Director

Mike

Castillo

Senior VP / Managing Director

David Morrissey

VP / Director of Brand Strategy

David

Morrissey

VP / Director of Brand Strategy

Brooke Finan

Senior Program/Project Manager

Brooke

Finan

Senior Program/Project Manager

Thomas Moyer

Group Media Director

Thomas

Moyer

Group Media Director

Austin Huynh

Client Accountant

Austin

Huynh

Client Accountant

Cheri Wood

Account Director

Cheri

Wood

Account Director

Charles Knight

Account Executive

Charles

Knight

Account Executive

Sophia Pellicoro

Executive Producer

Sophia

Pellicoro

Executive Producer

Nate Kristoff

Camera Operator & Editor

Nate

Kristoff

Camera Operator & Editor

Mick Magno

Post Producer

Mick

Magno

Post Producer

Jessica Lara

Integrated Project Manager

Jessica

Lara

Integrated Project Manager

Abby Milien

Media Budget Analyst

Abby

Milien

Media Budget Analyst

Kayla Fewkes

Assistant Account Executive

Kayla

Fewkes

Assistant Account Executive

Janet McKasson

Proofreader

Janet

McKasson

Proofreader

Forrest Head

Digital Media Analytics Manager

Forrest

Head

Digital Media Analytics Manager

Griffin Knorpp

Account Executive

Griffin

Knorpp

Account Executive

Max Tenhoff

Account Supervisor

Max

Tenhoff

Account Supervisor

Jacqueline Zolowicz

VP / Group Media Director

Jacqueline

Zolowicz

VP / Group Media Director

Medlyn Grasheyella

Media Planner

Medlyn

Grasheyella

Media Planner

Camille Maron

Programmatic Media Manager

Camille

Maron

Programmatic Media Manager

Trevor Thomas

Senior Media Buyer / Planner

Trevor

Thomas

Senior Media Buyer / Planner

James Segura

Group Creative Director

James

Segura

Group Creative Director

Maddie Oster

Account Executive

Maddie

Oster

Account Executive

Tim Schatz

VP / Director of Analytics

Tim

Schatz

VP / Director of Analytics

Chelsea Dickson

Account Director

Chelsea

Dickson

Account Director

Jedd Samonte

Junior Motion Graphics Designer & Editor

Jedd

Samonte

Junior Motion Graphics Designer & Editor

Kevin Dragomir

Senior Analyst

Kevin

Dragomir

Senior Analyst

Jenice Tupolo

Senior Copywriter

Jenice

Tupolo

Senior Copywriter

Matt Bickel

Production Designer

Matt

Bickel

Production Designer

Nick Yuen

Associate Director, Art Buying/Print Production

Nick

Yuen

Associate Director, Art Buying/Print Production

Brianna Brooks

VP / Account Director

Brianna

Brooks

VP / Account Director

Stephanie Relova

Account Supervisor

Stephanie

Relova

Account Supervisor

Sammy Escobar

Senior Media Planner

Sammy

Escobar

Senior Media Planner

Eleanor Abril

VP / Director of Human Resources

Eleanor

Abril

VP / Director of Human Resources

Madelyn Schieder

PR Coordinator

Madelyn

Schieder

PR Coordinator

Kim Hawkins

Account Director

Kim

Hawkins

Account Director

Maribel Orozco

VP / Director of Multicultural Marketing

Maribel

Orozco

VP / Director of Multicultural Marketing

Carrie Cloud

Associate Account Director

Carrie

Cloud

Associate Account Director

Julianne Quirong

Paid Social Media Specialist

Julianne

Quirong

Paid Social Media Specialist

Christy Wright

Senior Media Buyer/Planner

Christy

Wright

Senior Media Buyer/Planner

Sarah Green

Business Insights Analyst

Sarah

Green

Business Insights Analyst

Nhien Nguyen

Senior Art Director

Nhien

Nguyen

Senior Art Director

Hana Kimmelman

Junior Art Director

Hana

Kimmelman

Junior Art Director

Jeff Gin

Senior Production Designer

Jeff

Gin

Senior Production Designer

Roselyn Pla

Senior Copywriter

Roselyn

Pla

Senior Copywriter

Alyssa Reyes, Jr.

Integrated Project Manager

Alyssa

Reyes, Jr.

Integrated Project Manager

Yanitza Valdivia-Vasquez

Paid Search Coordinator

Yanitza

Valdivia-Vasquez

Paid Search Coordinator

Mikey Tran

Senior Programmatic Media Specialist

Mikey

Tran

Senior Programmatic Media Specialist

Samira Judeh

Programmatic Director

Samira

Judeh

Programmatic Director

Tracey Tschappat

Media Supervisor

Tracey

Tschappat

Media Supervisor

Eryka Arzola

Media Supervisor

Eryka

Arzola

Media Supervisor

Chloe McElvein

Junior Buyer

Chloe

McElvein

Junior Buyer

Linda Fritz

Media Buyer

Linda

Fritz

Media Buyer

Katherine Rush

VP / Account Director

Katherine

Rush

VP / Account Director

Kat Pearson

Associate Media Director

Kat

Pearson

Associate Media Director

Daniel Ayala

Media Budget Analyst

Daniel

Ayala

Media Budget Analyst

Nick Kamei

Senior Art Director

Nick

Kamei

Senior Art Director

Tiffany Fettig-Pante

Group Media Director

Tiffany

Fettig-Pante

Group Media Director

Reilly Peuser

Account Executive

Reilly

Peuser

Account Executive

Polet Garcia

Account Supervisor

Polet

Garcia

Account Supervisor

Patrick Maus

Media Assistant

Patrick

Maus

Media Assistant

Jennifer Tracy

Account Director

Jennifer

Tracy

Account Director

Dallas Baker

VP / Executive Creative Director

Dallas

Baker

VP / Executive Creative Director

Isabella Flores

Account Coordinator

Isabella

Flores

Account Coordinator

Jeanne Forstall

Senior Client Accountant

Jeanne

Forstall

Senior Client Accountant

Carlo Silvio

Director/Cinematographer

Carlo

Silvio

Director/Cinematographer

Suzy Mehlinger

Senior Media Buyer

Suzy

Mehlinger

Senior Media Buyer

Gabriela Padilla

Account Coordinator

Gabriela

Padilla

Account Coordinator

Jenny Murakami

Production Designer Lead

Jenny

Murakami

Production Designer Lead

Trevor Sias

Motion Graphics Editor

Trevor

Sias

Motion Graphics Editor

Alyssa Ruzich

Account Executive

Alyssa

Ruzich

Account Executive

Kevin Rocha

Ad Ops Specialist

Kevin

Rocha

Ad Ops Specialist

Lauren Lew

Assistant Account Executive

Lauren

Lew

Assistant Account Executive

Isabella Carr

Assistant Account Executive

Isabella

Carr

Assistant Account Executive

Cel Bella

Senior Media Buyer

Cel

Bella

Senior Media Buyer

Matt Sokolowski

Senior Paid Search Specialist

Matt

Sokolowski

Senior Paid Search Specialist

Jay Geiger

VP / CFO

Jay

Geiger

VP / CFO

Andrew Ehrensaft

Media Supervisor

Andrew

Ehrensaft

Media Supervisor

Alexis Pierce

Assistant Account Executive

Alexis

Pierce

Assistant Account Executive

Ardella Strickel

Design Director

Ardella

Strickel

Design Director

PJ Sarmiento

Junior Media Analyst

PJ

Sarmiento

Junior Media Analyst

Valentin Torio

Senior Ad Ops Specialist

Valentin

Torio

Senior Ad Ops Specialist

Glenda del Rosario

Accounts Payable Supervisor

Glenda

del Rosario

Accounts Payable Supervisor

Beth Hamer

Media Supervisor

Beth

Hamer

Media Supervisor

Michael Geli

Paid Search Manager

Michael

Geli

Paid Search Manager

Kaitlyn Reyes

Account Executive

Kaitlyn

Reyes

Account Executive

Melissa Hafeez

Account Director

Melissa

Hafeez

Account Director

Jayla Curtis

Account Coordinator

Jayla

Curtis

Account Coordinator

Carlos Sanchez

Senior Account Executive

Carlos

Sanchez

Senior Account Executive

Scott Cragun

Search Director

Scott

Cragun

Search Director

Bella Rodriguez

Proofreader / Copy Editor

Bella

Rodriguez

Proofreader / Copy Editor

Katherine Clavel

Ad Ops Manager

Katherine

Clavel

Ad Ops Manager

Chris Kilcullen

VP / Director of Digital Marketing

Chris

Kilcullen

VP / Director of Digital Marketing

Julian Rocco

VP / Group Account Director

Julian

Rocco

VP / Group Account Director

Anna Lane

Media and Community Relations Manager

Anna

Lane

Media and Community Relations Manager

Kyra Caruso

Director of Strategy & Insights

Kyra

Caruso

Director of Strategy & Insights

Morgan Brown

Senior Front End Developer

Morgan

Brown

Senior Front End Developer

Aaron Kohlhoff

Paid Social Media Director

Aaron

Kohlhoff

Paid Social Media Director

Matt Grossbart

Senior Integrated Project Manager

Matt

Grossbart

Senior Integrated Project Manager

Jen Bethmann

Senior Media Planner/Buyer

Jen

Bethmann

Senior Media Planner/Buyer

Kian Kuan

Senior Designer

Kian

Kuan

Senior Designer

Madison Mustoe

Account Coordinator

Madison

Mustoe

Account Coordinator

Maryann Olsen

HR Administrator

Maryann

Olsen

HR Administrator

Ansley Boles

Senior PR Specialist

Ansley

Boles

Senior PR Specialist

Mark Moran

Copywriter

Mark

Moran

Copywriter

Angelina Ali

Media Supervisor

Angelina

Ali

Media Supervisor

Jennifer Zimmerman

Accounting Specialist

Jennifer

Zimmerman

Accounting Specialist

Van Nguyen

HR Manager

Van

Nguyen

HR Manager

Shayna Rudman

Account Executive

Shayna

Rudman

Account Executive

Lindsey Gano

Senior Account Executive

Lindsey

Gano

Senior Account Executive

David Latham

Director of IT and Facilities

David

Latham

Director of IT and Facilities

Kaylee Snodgrass

Corporate Accountant

Kaylee

Snodgrass

Corporate Accountant

Wendy Montes

Media Budget Manager

Wendy

Montes

Media Budget Manager

Courtney Ruiz

Executive Assistant

Courtney

Ruiz

Executive Assistant

Alex Shiff

Media Planner

Alex

Shiff

Media Planner

Johana Matute

Media Planner

Johana

Matute

Media Planner

Rebecca Rosen

Associate Strategy Director

Rebecca

Rosen

Associate Strategy Director

Taylor Hepler

Senior Account Executive

Taylor

Hepler

Senior Account Executive

Pamela Hundley

Associate Account Director

Pamela

Hundley

Associate Account Director

Kathryn Lenti

Senior Account Executive

Kathryn

Lenti

Senior Account Executive

Frances Brooks

Integrated Producer

Frances

Brooks

Integrated Producer

Bryan Rice

Director of Creative Resource and Project Management

Bryan

Rice

Director of Creative Resource and Project Management

Jeremy Cobb

VP / Director of Digital Platforms

Jeremy

Cobb

VP / Director of Digital Platforms

Fernanda Fajardo

Associate Media Director

Fernanda

Fajardo

Associate Media Director

Hafzah Khan

PR Coordinator

Hafzah

Khan

PR Coordinator

Nicole Lee

Senior Media Buyer

Nicole

Lee

Senior Media Buyer

Allyson Squitiro

Paid Social Media Manager

Allyson

Squitiro

Paid Social Media Manager

Yainara Maglis

Associate Director of Insights

Yainara

Maglis

Associate Director of Insights

Rachel Kaftan

Business Affairs Manager

Rachel

Kaftan

Business Affairs Manager

Megan Fezza

Account Coordinator

Megan

Fezza

Account Coordinator

Rhonda Schweber

Associate Media Director of Buying / Planning

Rhonda

Schweber

Associate Media Director of Buying / Planning

Gabi Vega

Account Director

Gabi

Vega

Account Director

Rebecca Vicino

Copywriter

Rebecca

Vicino

Copywriter

Skyler DeYoung

Talents Payment Manager

Skyler

DeYoung

Talents Payment Manager

Jackie Lee

Business Systems Analyst

Jackie

Lee

Business Systems Analyst

Zach Morrison

Senior Art Director

Zach

Morrison

Senior Art Director

Mikey Arroyo

Art Director

Mikey

Arroyo

Art Director

Genevieve Gasse

Senior Media Buyer

Genevieve

Gasse

Senior Media Buyer

Rachel Mize

Account Executive

Rachel

Mize

Account Executive

Todi Boudicca

Senior Integrated Project Manager

Todi

Boudicca

Senior Integrated Project Manager

Shannon Myers

Media Supervisor

Shannon

Myers

Media Supervisor

Bryan Abarca

Junior Copywriter

Bryan

Abarca

Junior Copywriter

Tracy Mattson

Account Supervisor

Tracy

Mattson

Account Supervisor

Jackie Cornwall

VP / Account Director

Jackie

Cornwall

VP / Account Director

Arcolia Tiggett

VP / Account Director

Arcolia

Tiggett

VP / Account Director

John Jamison

Director, Analytics & Engineering

John

Jamison

Director, Analytics & Engineering

Neo Saxena

Network & IT Operations Administrator

Neo

Saxena

Network & IT Operations Administrator

Jeanne Muller

Integrated Project Manager

Jeanne

Muller

Integrated Project Manager

Laura Challis

Associate Media Director

Laura

Challis

Associate Media Director

Danny Nguyen

Programmatic Specialist

Danny

Nguyen

Programmatic Specialist

Jeanette Lee

Group Media Director

Jeanette

Lee

Group Media Director

Arian Granillo

Media Assistant

Arian

Granillo

Media Assistant

Edmund Zheng

Ad Ops Specialist

Edmund

Zheng

Ad Ops Specialist

Mike Delvero

Account Supervisor

Mike

Delvero

Account Supervisor

Rudy Vivas

Senior Account Director

Rudy

Vivas

Senior Account Director

Coleen Karkazis

VP / Director of Account Services

Coleen

Karkazis

VP / Director of Account Services

Priscilla Lai

VP / Brand Network Director

Priscilla

Lai

VP / Brand Network Director

Will Hammack

Associate Creative Director

Will

Hammack

Associate Creative Director

Michelle Loehr

VP / Group Media Director

Michelle

Loehr

VP / Group Media Director

Parker Warden

Controller

Parker

Warden

Controller

Leonard Rader

Associate Creative Director

Leonard

Rader

Associate Creative Director

Sarah Mockus

Senior Production Designer

Sarah

Mockus

Senior Production Designer

Lillian John

Paid Search Specialist

Lillian

John

Paid Search Specialist

Jennifer O'Halloran

Programmatic Specialist

Jennifer

O'Halloran

Programmatic Specialist

Taylor Ann Pruett

Account Coordinator

Taylor Ann

Pruett

Account Coordinator

Jenettea Bernard

Media Assistant

Jenettea

Bernard

Media Assistant

Deepak George

Associate Creative Director

Deepak

George

Associate Creative Director

Andrew Webre

VP / Director of Accounting

Andrew

Webre

VP / Director of Accounting

Daisy Serafini

Art Director

Daisy

Serafini

Art Director

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Opening opportunities.
Unleashing potential.
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