In our latest roundtable discussion video, members of H/L’s creative team discuss what it means to be a “maker” – expounding on improvisational collaboration between the creative, account service and production teams to deliver exceptional advertising. The panel also dives into the effectiveness of localization, and how “fast content” is here to stay.

[Full video below]


Chapter 1 – The Maker’s Mentality

Chapter 2 – Localization

Chapter 3 – Fast Content